The first step to any successful social media plan is to determine your outcomes. What goals do you want to achieve as a business – or individual – by building and maintaining a social media presence? Once you’re clear on your ‘why,’...
I can hardly believe it either, 2023 is right around the corner, which means it’s time to start planning your marketing strategies for next year. If you work around an academic calendar or you launched your business in the middle of the year, you might be tempted to...